Day 20 - Freelance

Thirty Day Logo Challenge - Day 20

Company: "Freelance is company for people just like you actually! We're an online system that helps freelancers (designers, artists, and all other creative types) manage their invoices, time, projects, client communication, etc. in one suite."

The client wanted a wordmark, no icon or symbol. She also wanted it to be clean and to encompass all types of freelancers. I kept the logo clean and simple with the main, but subtle, form of expression of the word "lance" being tilted forward to show movement. I expressed movement because freelancers are always traveling like nomads whether physically or virtually.