SUM Brand Attempt

Currently in the process of rebranding SUM Global, an IT consultancy firm in Georgia.

This concept ended up being a little too far out there, but I ended up really liking the pseudo-3D effect I managed to capture with this one. I like the concept of being able to draw a logo in the sand, but I liked the fact that I could physically build this logo if I wanted to; after all, it's basically just two pieces of bent polycarbonate touching to make a +.

More to come!

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Posted on Dec 18, 2017

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