BASIC Kit

For more than 20 years, BASIC has been used for leadership development in university settings, but needed a visual upgrade to bring it up to more modern specifications and context. The initial objective was to take the former materials, a poster, challenge card set, supervisor’s guide and resident assistant’s guide and package them in a way that was simple and economical while also giving them a design upgrade and making them more relevant to today’s future leaders. The end result is a colorful system that provides liveliness and engagement for future leaders.