Renée Rouleau E-Commerce Site

We worked with Renée Rouleau to refresh her brand and launch a new e-commerce site, while maintaining her existing infrastructure. The packaging my teammates came up with is super nice and minimal, wit h the addition of the double "R" logomark and flat blue & pink palette.

The site is half e-commerce, half beauty blog, so we wanted to strike a balance between editorial and e-commerce.

This is an early exploration I did for the site, but you can check out the live site here.