STRIIIKE Branding Process
Here's a shot showcasing some of the design process behind the STRIIIKE branding we created for the Streicher sisters. We explored a variety of hand-painted logos and wordmarks to give this fashion brand a touch of grit and edge. The tactile feel of the mark plays a nice homage to the hands-on nature of STRIIIKE's work – which deals heavily in fashion, beauty, makeup, and hair.
The Streicher sisters, a power trio of beauty experts whose star clients include Emily Blunt, Anne Hathaway and Jake Gyllenhaal, gathered their forces in a Beverly Hills beauty studio. Celebrities in their own right, their brand continues to expand into top tier products and collaborations.
Be sure to check out the attachments for more detail!
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