Now Auto

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    1. nowauto_layout_sml.png
    2. nowauto_site.png
    3. nowauto_layout.png

    NOW AUTO is an up–and–coming peer-to-peer automotive marketplace. The San Francisco-based startup approached Idol to explore design directions to give them a refreshed, contemporary presence. The engagement included an exploration of multiple logo options, typographic parameters, site design, color palettes, and sales collateral for partnering credit unions.

    This is a sample of one of the design directions we created. More shots to come. Be sure to check out the larger images for more detail.

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