Leading The Way - 2017 Brochure Sneak

- A sneak peak at a new small zine / brochure design we are doing for our great client Leading The Way.

We are exploring some new techniques with this. One being exploring a one color tone throughout all of the pages.

As a personal challenge we are using a Blue that typically isn't used in print - We're talking 90s Hyperlink / IBM DOS Blue - and shaping it to where we could stomach or, even possibly, fall in love with it. We've learned quickly that as a standalone this shade of blue is challenging but when applied on a larger scale and system it absolutely works.

More to come!