Semper Home Loans Logo
Who said home loans had to be a snooze fest?
Semper needed to retell their story around their pre approval and loan process. They had worked to streamline each step, and they needed a new brand to demonstrate it visually.
To build their mark we employed the iconography of 2 chevrons to demonstrate the direction and guidance that they provide to their clients. We set the two shapes against each other, creating a clear and safe pathway. A pathway that Semper walks new homebuyers through step by step, on their way to a new home.
Feedback welcome!
