Connect – A Logo Built on Connection

Introducing the logo for Connect — a modern installation company working with power, surveillance, and internet networks.

The concept began with a simple idea: the name itself. I split Connect into "con" and "nect", noticing they both share the letter "N". That N became more than just a letter — it’s the visual and symbolic link that ties the brand together.

It represents structure, balance, and — most importantly — connection.

This post kicks off a 7-part series showcasing how this idea lives and breathes across different touchpoints. Let’s plug in ⚡️

Dragoslav Zarić
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