Unified Inbox – Streamlining Email Responses Across Sequences

📌 Problem Statement

Sales representatives using Saleshandy often run multiple cold email sequences across various email accounts. This fragmented setup made it difficult to monitor incoming replies, track conversations, or respond in a timely manner. Users had to switch between different accounts and sequence threads, increasing the risk of missing important replies from leads — directly impacting engagement and conversions.

🔍 Research Insights

  • Users frequently missed lead replies due to inbox fragmentation.

  • Many relied on manual workarounds like forwarding emails to personal inboxes.

  • A unified experience ranked as a top feature request from power users.

🧩 Design Solution

  • Centralized Inbox View: A clean interface showing all replies from various sequences and accounts in one thread-based format.

  • Filters & Tags: Ability to filter replies by email account, sequence, lead status, or team member.

  • Reply from Any Account: Context-aware composer that lets users reply from the same email that initiated the sequence.

  • Lead Enrichment Sidebar: Quick access to lead details like sequence, activity history, and notes — without leaving the inbox.

📐 Design Highlights

  • Threaded View for clarity and context.

  • Smart Notifications to highlight first-time replies or leads going cold.

  • Bulk Actions like mark as read, archive etc.

🧪 Outcome

  • Reduced average reply handling time by 30%.

  • Increased user engagement with the inbox by 45% within the first month of launch.

  • Received positive feedback from top users, especially for reduced context switching.

💬 User Feedback

"The Unified Inbox saved me hours every week. I don’t need to worry about missing a reply anymore — it’s all in one place!"

To check this use-case on a live application, please visit https://www.saleshandy.com/

More by Mandeep Singh

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