Luxury Jewelry Brand Refresh - Strawberry & Co.

Strawberry & Co.'s brand needed a boost and came to us for a brand refresh. They wanted to be seen as a luxury jewelry e-commerce platform and needed a new logo and imagery that reflected that. We wanted to pay homage to the brand's unique name and came up with the iconic strawberry diamond icon and submark while still making it elegant by combining it with a dreamy serif font.