STJ All-Star Cheer Launch 2025

2025 Promotion & Unveil of The St. James All-Star Cheer program! This promotion to me is a fantastic example of "The Creative Process" ... How do we tackle showcasing 18+ programs? Planning, Resource Development, Creative Production, & Activation. It's absolutely crucial to have high-quality photos of your athletes in uniform by staging media days. These photos enable the production of a campaign.

Comparing two different sports— we can see how crucial these photos become to creating consistency across all athletic programs and using our brand's design language.

The fun doesn't end with one graphic! With an entire album of high-quality media photos, we can create reminders and follow-up graphics that lead up to the launch of this program.