Visual Identity for a Web3 Payment Platform
We created the brand identity for Nexaris, a Web3-native service that enables seamless recurring payments without KYC. Our task was to create a bold, tech-forward system that reflects automation, decentralization, and user-first design.
The logo features a dynamic “N” mark built from interwoven strokes, symbolizing continuous, automated flows. Paired with a custom wordmark in a rounded sans-serif style, the identity balances technical precision with human-friendly appeal.
We defined a digital-native aesthetic using a high-contrast color palette, sharp typography, and modular layouts. Electric blue accents, minimalist grids, and generous spacing deliver clarity, impact, and scalability, perfectly aligned with Nexaris’ mission to simplify Web3 finance.
