Promo website for an animated film " The Pressure"

Promo website for an animated film about burnout and societal pressure

This is the opening screen of a promo website for an animated short film.

The film explores the themes of burnout, social pressure, and identity loss in the age of “always more.”

In this screen, I wanted to capture a quiet, heavy moment — the feeling of giving up.

Each visual scene in the scroll tells a piece of that emotional journey:

The visual metaphor of preloader is a distant figure slowly sinking in deep water, representing how many of us feel when we lose touch with our own desires, chasing goals set by others.

The person wears a white shirt and black trousers — corporate, clean, emotionless.

The man with a red cube on his head

This scene symbolizes the feeling of being boxed in — the pressure to “fit the mold,” to conform. The red color represents intensity, warning, and a forced identity that doesn’t belong to the person wearing it. He stands alone, frozen, disconnected. The cube restricts expression, thought, and individuality — a metaphor for how social norms can become mental cages.

The mirror scene with the silenced reflection

This visual illustrates the inner conflict: the character looks at his reflection, but it can't speak. A taped mouth suggests emotional suppression and the inability to voice one’s own truth. It speaks to those moments when we know something is wrong but feel powerless to act or even admit it — even to ourselves. The clean composition create an unsettling intimacy, making the viewer question how often they've felt the same.

Hit a "L" button if you’ve ever felt the same — or just if this one hit hard.

🤝 Let’s bring bold ideas to life

If you’re working on a project that needs to stand out, hit the right emotion, and speak to the right people — I’m in.

I design thoughtful interfaces, striking promo pages, and clear product stories that connect. Whether it's an early-stage startup or a growing brand, I help shape ideas into digital products with strong visual identity and UX logic behind every decision.

I'm open for new collaborations — feel free to reach out.

📩 Hit "Get in Touch" — let’s build something sharp.

• About me

My name is Arian, I’m a senior digital designer with 5 years of experience across interface and web design. I help teams and founders design clean, expressive, conversion-focused websites and interfaces. I care equally about structure, typography, and storytelling — and I build UI that actually works, not just looks pretty.

Worked with startups, B2B, B2C, tech, Web3, e-com, softwares, educational platforms, etc. — all over the world!

• What I do

UI/UX design for websites, platforms, mobile & web apps — Promo websites and landing pages — Full-case design: from wireframes to final visuals — UI systems and scalable components — Art direction and animations for storytelling — UX fixes, redesigns, and product support

More by Arian Atmar

View profile