Flourishing Femininity X Luiza Laffitte

Luiza Laffitte designs an elegant floral pattern for Detoni.

For a special collaboration with Brazilian beauty brand Detoni, Luiza was commissioned to design a bespoke floral pattern for a limited-edition gift bag offered to brand partners.

The brief called for a design that felt distinctly feminine - a visual ode to women and their natural strength. Luiza responded with a lush, intricately illustrated pattern, where vibrant florals bloom across a rich burgundy backdrop. Delicate bellflowers, daisies, lilies and wild poppies mingle with subtle faces nestled among the petals, forming a tapestry that’s both elegant and empowering.

The result is a standout accessory that transforms a simple promotional item into a meaningful celebration of beauty, identity, and creativity - a perfect example of how thoughtful surface design elevates brand storytelling.