SHIVANI FINCON | Social Media, Print Design

JANUARY 2025 - PRESENT

CATEGORY: Social Media, Print Design

PROJECT TYPE: Freelance Design Project

CLIENT: Shivani Motipara

IMAGES USED ARE A PROPERTY OF THE BRAND

THE BRAND:

Shivani Fincon was a boutique financial services firm based in Mumbai, India, dedicated to empowering individuals to achieve financial security and independence. Founded by Shivani Motipara, a Certified Financial Planner™️ (CFP®️) with over a decade of experience in the financial markets, the firm operated on the philosophy of “Learn-Earn-Return,” emphasizing lifelong learning, responsible financial growth, and giving back to the community.

THE DESIGN:

The objective was to craft an engaging and educational social media presence that positioned Shivani Fincon as a trusted destination for financial planning, investment insights, and financial literacy—especially among women, freelancers, first-time earners, and young professionals.

The visual identity consistently incorporated the brand’s signature colours—orange and blue—across the social media feed. A bold yet legible typeface was selected to enhance readability and create a professional yet approachable tone. The same visual language was extended to print media, ensuring a cohesive and recognizable brand experience across all platforms.