Brand Identity for Artie Children's Clothing

Artie is a children's clothing brand that creates collections for children aged 0-12 with fun designs 

and a vibrant colour palette. They offer high quality, fashionable clothing with unique and cheerful prints that emphasise individuality and bring joy to children by keeping them comfortable and safe.

The brand identity reflects their mission with its playful patterns, expandable illustration set and bold colour palette, combining the vibrant visuals with a clean logotype. The illustrations can be used as a collectable sticker set and are based on the whimsy of children's drawings, making 

them easy for young customers to relate to and recreate.

Client: Artie Kids UK    |    Brand Photography: L2 Studio