AI Brand Mascot for Sports Tech

Fun project for Trace, an AI-powered video platform that captures and edits soccer footage into short highlight reels. I had the opportunity to redesign TraceBot, the personification of Trace’s AI processing system.

I created a simple, flat vector mascot with pixel elements on its head that continuously move, appear, and disappear. This dynamic effect not only makes the design more engaging but also represents the AI technology behind it. The client loved the little pixels trailing off, saying it made the character feel more digital.

If you're looking to hire a freelance logo designer or need a custom brand mascot for your app, tech startup, or small business, feel free to message me on Dribbble or find me on social media.

Designed by Alfrey Davilla – cute mascot and character design specialist. © 2025