Saughat – Logo Design v1 for a Traditional Gifting Brand

This is the first version of the logo I designed for Saughat, a modern gifting store focused on meaningful products for every occasion.

The logo is built with a customized and patternable letter set, inspired by Arabic kufic geometry, reimagined into a modern monogram.

Key ideas behind this mark:

👉 The box-like form conveys gifting and packaging

👉 A square grid makes it feel universal and structured

👉 Works well across labels, tags, wraps, and digital touchpoints

👉 The vibrant red palette evokes festivity, celebration, and joy

This version is highly scalable and ideal for edible or premium gifting across occasions.

Scroll to see logo development, usage ideas, and the pattern concept!