AskHumans

Last year, I created a visual identity that speaks to the heart of AskHumans’ AI integration of email delivery systems with a mission – to bridge the gap between businesses and real customer insights.

At the core of the logo is a symbolic fusion of a user (a human figure), a question mark, and a listening ear. This trio represents curiosity, empathy, and connection, values ​​that AskHumans stands for. The brand system is designed to feel intelligent yet approachable, reflecting the product’s promise of fast, real feedback from real people.

An extensive case study is published on Benahce. I’d love to hear your thoughts! Cheers!

Sava Stoic
Independent art director, Brand ID designer

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