Crème & Crumb - Bakery Mobile App Design
Overview
Crème & Crumb is a dessert ordering mobile application that offers a delightful and seamless experience for users to browse, select, and purchase a wide variety of cakes, cookies, and sweet treats. With its friendly visuals and smooth navigation, the app aims to satisfy every sweet tooth through modern UX.
Problems
Limited Visual Appeal in Dessert Apps – Many dessert apps use generic visuals, lacking emotional or sensory engagement that encourages user craving and trust.
Complex User Navigation – Overloaded menus and unclear hierarchies often confuse users, especially when browsing product categories.
Unclear Pricing & Checkout Flow – Users may struggle to understand cost breakdowns, taxes, and final payment amounts.
Lack of Promotion Visibility – Promotional offers often go unnoticed due to poor UI placement or lack of highlight.
Weak Personalization – Most dessert apps don’t offer tailored suggestions based on user preferences or purchase history.
Solutions
Illustration-Based Visual Design – Crème & Crumb uses custom dessert illustrations to build a charming and delicious-looking UI that emotionally connects with users.
Streamlined Category Navigation – Intuitive filtering chips (e.g., Cakes, Cookies, Donuts) simplify the browsing process and reduce user friction.
Clear Cart Overview & Total Breakdown – The cart screen offers itemized pricing, quantities, tax calculation, and a transparent grand total.
Prominent Promo Card Integration – Promotions are displayed in a dedicated, visually distinct card at the top of the homepage to capture user attention.
AI-Based Product Suggestions (Future Scope) – A planned feature to recommend desserts based on user behavior, favorites, or order history for more relevant browsing.
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