3D Product Animation (Tea Animation)
How can you tell clients about your amazing product without saying a word? How can you inspire and captivate your audience, making them eager to try it, without a hard sell?
Naturally, by showing a captivating visual story!
That's exactly what our client decided and came to us for. They wanted to showcase their premium tea in an impressive presentation: demonstrating the box, the security seal on each package, the durable inner bag with its convenient folded closure, and revealing the unique color and character of each tea variety.
We also suggested animating the beautiful illustration on the inside of the box. This always looks striking and adds layers of nuance and sophistication.
After finalizing the storyboard and all the details, we moved into production.
I'll walk you through the key elements of this story step by step, and then I'll show you the final videos.
The video begins by showcasing the tea box.
Multiple angles are presented so the customer knows what to expect
and can easily view the information if they wish.
The protective tab is opened, and the box slowly unfolds,
revealing the animated illustration on the inside.
The inner bag lifts out of the box.
The animated illustration continues to tell its charming little tea stories.
The inner bag is opened.
These shots clearly show the high-quality closures.
A few impressive shots feature a tea spiral.
In each video, the viewer sees the unique tea leaves characteristic of that specific tea variety.
Here, the tea bursts out from the inner bag.
Here, water flies with the tea leaves, swirling into a beautiful spiral.
Another shot shows the tea spiral flying into the cup, completing the brewing process.
The cup is presented, steaming gently and glowing with the tea's distinctive color.
Finally, the video showcases all the other tea boxes,
hinting at the full range of varieties available.
7 full videos, one for each tea:
(Due to platform limits on upload file size, I can't share them here in full quality.
Therefore, the quality here is significantly reduced.
You can find the full-quality versions
on our Behance or YouTube)
At the end of the project, we also proposed creating a teaser video
that brings together all the tea varieties.