SC 3, Pioneerz Lab Ad

Updating today one of my favorite scenes from the Pioneerz Lab Ad.

Back in 2023, as part of the NFT Movement, I was having a lot of fun working on Pioneerz with DSpot and David Pau. Pioneerz was a project that was about to stand out for its great 3D art and the gamified experience around NFT customization and culture. Powering digital identity through decentralized IP, it aimed to promote a message of inclusivity and authenticity.

This particular scene was part of a video ad I made for one of the strongest points in the Pioneerz roadmap, a concept created for a platform dedicated to discovering and collecting wearables for holders to customize their PIONEERZ.

I loved the complete project and the concept behind it so much that I'm bringing it back today and improving it with some tech like Rive.

I will continue posting more about this great project and all the details behind the complete work we made.