Konfluence – Visual Identity for a Modern Finance Ecosystem

We crafted a future-ready logo and identity system for Konfluence, a digital finance transformation platform for corporate teams. The brand’s essence is deeply rooted in convergence and synergy, which is reflected in the visual language of the mark.

The Logo Mark / icon is a fusion of:

• ‘K’ for Konfluence – Representing two streams merging into one, symbolizing harmony and transformation.

• ‘F’ for Flow – Capturing dynamic movement, continuous evolution, and the ever-changing nature of finance.

• ‘सं’ (Sanskrit for Sangam) – An homage to convergence, representing the unity of multiple elements into a seamless ecosystem.

The result is a timeless, adaptive identity that aligns with Konfluence’s mission to simplify and unify enterprise finance. The clean logotype is paired with a symbolic mark that works effortlessly across dashboards, mobile apps, and corporate collateral.