Organic Logo Design for Nualé

Nualé is a brand identity concept designed around the themes of balance, nature, and intentional living.

The mark is a fluid blend of leaf and bean, evoking both plant life and nourishment — perfect for a brand in the wellness, lifestyle, or sustainable product space. Its dual-curved forms suggest flow, growth, and harmony, while the bold symmetry keeps it grounded and memorable.

The wordmark features a soft but modern typeface, with a stylized “é” to give the brand an elegant, European-inspired finish.

Nualé could live as a skincare brand, eco-conscious tea or coffee label, or a mindfulness platform — anywhere beauty meets clarity.