RTB Kombucha. Packaging design. Branding
Task
Design kombucha packaging highlighting handcrafted production and natural, ethical sourcing.
Solution
This design aims to evoke a sense of simplicity and cozy comfort, associating the kombucha with warm gatherings among loved ones or relaxing in nature.
The packaging visually represents the process of making homemade kombucha. The top features an imitation of a covered fabric and fruit pieces, the center showcases
the drink's color as seen in a glass jar, and the bottom fades to a lighter shade to reflect less saturation. All leaves and fruits are rendered in detail, emphasizing the natural ingredients.
Thank you!
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