AlcoAngel

Logo Characteristics:

1. Symbolism and Visual Message:

• The letter A is transformed into the central element of the logo – inside it, there is a negative space in the shape of a bottle, clearly symbolizing alcohol.

• Wings on both sides of the letter A add a sense of lightness and refer to an angel – connecting to the second part of the brand name (“Angel”) and evoking care, help, and rescue.

• The combination of wings with the letter "A" creates a coherent, metaphorical image of a guardian angel saving individuals struggling with alcohol addiction.

2. Typography:

• The font is modern and sans-serif, which adds clarity and professionalism to the logo.

• The contrast between the bold “A” (symbol) and the lighter type used for the name and tagline creates a good visual balance.

3. Color Scheme:

• The logo is in black and white, which adds seriousness and aligns with the subject of addiction treatment.

• Black conveys authority, stability, and trust, while the white inside the “A” (the bottle) symbolizes cleansing and the path to sobriety.

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