Crew EduQ's Annual Report Design
Project Overview
Crew EduQ is a Canadian corporate education company that creates creative and tailored programs for its clients. These include top-management training, corporate English and French courses, staff training, tram-building master classes, and many others. They need an annual report with print-ready and digital versions.
My Role:
- editorial designer
Company Overview and President Letter Pages Highlights:
- Table of Content (interactive in digital version)
- Bullet points style that fits brand guidelines
- President's quote to make a huge block of text more attractive and readable
- Editorial design
Company's Report Highlights Page Challenges & Solutions:
- Editorial Design to make huge amount of text more readable
- Adding visuals and drop cap to make text more attractive
- Styling the graph in Illustrator based on company's guidelines
Company's Photo Grid Pages:
- Bento-style grid design to highlight the company's trendy and up-to-date solutions
- Short management quotes to add some content variety and make it more engaging
The company's team and Financial introduction pages:
- using visual hierarchy to layout all team photos from top-management to board of directors
- adding a quote to make the content more engaging
- breaking app the huge amount of text with visuals and quotes
Financial Highlights Pages solutions:
- graphs design in Illustrator to make it more visually appealing
- tables design in InDesign to make the information easier to perceive
- main results quotes to highlight the most valuable information