From concept to shelf

READY-TO-EAT MEAL LINE FOR VERSLUYS SUPERMARKET · CONCEPCIÓN, CHILE

Casero’s packaging was designed to merge tradition and convenience, ensuring a strong visual presence while maintaining clarity and authenticity. On the left, the packaging blueprint highlights key structural elements, balancing typography, hierarchy, and functional details. On the right, the final product brings the concept to life—blending a nostalgic yet modern aesthetic that makes ready-to-eat meals feel like home.