Blossom ABA Therapy, based in Buffalo, NY, offers personalized ABA therapy tailored to individuals with autism. Their mission is to create a supportive, honest, and nurturing environment that fosters growth and connection. The client wanted branding that reflected their boutique, family-centered approach while moving away from the impersonal feel of corporate therapy practices.

The Branding Challenge:

The design needed to strike a balance between professionalism and approachability, ensuring families felt at ease while highlighting the company’s credibility and commitment to quality care.

Our Approach

Logo Design:

The logo incorporates soft, welcoming imagery and colors to evoke warmth and growth, symbolizing the blossoming potential of the individuals they serve. The design is clean and professional while maintaining a personal touch.

Website Design:

• User-Friendly Navigation: Ensures families can easily find information about services, insurance, and the therapy process.

• Warm Aesthetic: Inviting visuals and calming colors create a sense of comfort and support.

• Personalized Content: Highlights the founder’s dedication to screening employees and tailoring therapy plans to meet individual needs.

• Accessible Features: Responsive design for seamless use across devices and straightforward contact forms for inquiries.

Key Branding Goals:

• Develop a logo that embodies warmth, growth, and trust.

• Design a website that is intuitive, inviting, and informative, giving families a sense of support and connection.

• Create a brand identity that conveys honesty, professionalism, and personalized care.

The Result:

The new branding and website align perfectly with Blossom ABA Therapy’s mission, providing a sense of warmth, honesty, and support. Families now have a trusted resource to learn about ABA therapy and connect with a caring, boutique service tailored to their needs.

Key Features:

• Engaging Visuals: A logo and site design that evoke growth and connection.

• Streamlined Process: Clear, actionable pathways for learning about services and getting started.

• Mission-Driven Content: Communicates the values of care, honesty, and support that define Blossom ABA Therapy.

"A heartfelt thank you to Moonlit Media LLC for their exceptional partnership. Their timely and meticulous work has played a crucial role in bringing our vision to life!"- Tia Palmer