Atlanta Braves® Refresh

We’re big fans of lettering and sports branding at Heyo!

So, I know this might ruffle some feathers among diehard baseball fans—but hey, that’s part of the fun, right? The Braves script logo has always bugged me when I see it on hats and apparel. the spacing and letterforms feel rushed and all over the place. So, I took a quick swing at reworking the wordmark to make it more balanced and functional—especially giving the “ves” some much-needed breathing room and unifying the look of the letters. Would love to hear your thoughts! Drop a comment and let me know what you think.

✌️ And if you’re looking to knock your next sports brand out of the park, Hollar at us!