Sportsware Ecommerce Store Design
📌 Project Overview
Crafted a high-converting Woocommerce store for outdoor enthusiasts at Amundsen's Sports, specializing in technical mountain hiking apparel. This end-to-end design solution boosted their digital presence while maintaining brand authenticity through adventure-ready UI/UX and conversion-focused interactions.
💡 The Challenge
As a heritage outdoor brand, Amundsen's needed to:
👉 Modernize their outdated digital storefront
👉 Improve mobile conversion rates (particularly for hikers researching gear on-the-go)
👉Visually communicate product durability through digital design.
👉 A weather-resistant UI metaphor with intuitive gear discovery flows and authentic storytelling
🎨 Services Provided
👉 E-Commerce UI/UX Design (Figma)
👉Mobile-First Responsive Web Design
👉Conversion Rate Optimization (CRO)
👉 Product Visualization Systems
👉Brand Identity Integration
👉Woocommerce Theme Customization
👉Adventure Photography Curation
👋 Scale Your Outdoor Brand
Ready to elevate your adventure gear e-commerce experience?