SpotOn Consulting — Logomark 02©

For SpotOn Consulting, the brand identity is built around precision, insight, and problem-solving.

The logomark features binoculars, symbolising the firm’s sharp ability to spot challenges and elevate them with strategic solutions. A key design element - one side appearing empty while the other is complete with a dot - visually represents the firm’s problem-solving approach, where gaps are identified and resolved to create impactful change.

This thoughtful design reinforces SpotOn Consulting’s role in making a tangible difference for its clients through clarity, expertise, and strategic vision.

Client: SpotOn Consulting

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