LiftPilot illustration

LiftPilot is a tool for marketers to bring their daily work to a new level. The AI-based application allows for the faster creation by generating hyper-personalized landing pages.

The logo icon is the ideal building block of brand identity. If it's a sign with a function that is not just decorative but functional and an element that bolsters the brand's image, then we have a good identity motif.

In the case of Lift Pilot, we used the icon as a mask and background for photographs and illustrations. In another case, it became a pattern that sublimely communicates what we are experiencing—the Lift Pilot brand.

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