OffHill — Brand & Logo Design

OffHill is an application designed to help users discover trail running routes. The goal of this project was to create a comprehensive branding identity around this concept.

The process included in-depth work on :

— Naming

— Logo design

— Color palette selection

— Typography

— Ideation on a hero section for the landing page

The visual identity reflects the spirit of adventure and connection with nature, with dynamic, bold elements that evoke the energy of trail running.