Cup of Curiosity – Hand-Drawn Logo & Packaging Redesign
🎨 Cup of Curiosity – Hand-Drawn Logo & Packaging Redesign
Project Description:
"Cup of Curiosity" is a whimsical, storytelling-driven coffee brand that needed a bold, hand-illustrated makeover to reflect its playful and imaginative identity. I designed a custom logo, illustrated packaging, signage, and branded visuals to create an immersive coffee experience that captivates customers from the first sip to the last.
🔥 What I Designed:
✅ Hand-Drawn Logo Redesign – A completely reimagined, intricate logo infused with movement and magic.
✅ Illustrated Packaging Design – A bold and vibrant design featuring surreal, fantasy-inspired artwork.
✅ Signage & Store Branding – Custom-crafted exterior branding to enhance in-store appeal.
✅ Marketing & Social Content – Promotional materials that align with the brand’s unique, artistic identity.
🎨 Style & Approach:
100% Hand-Drawn & Custom – No templates, no AI—just handcrafted illustration.
Vivid, Surreal Aesthetic – Inspired by fantasy, curiosity, and storytelling.
Cohesive Brand Identity – Designed for packaging, store signage, and digital marketing.
🚀 Why This Matters:
A strong visual identity turns a brand into an experience. With "Cup of Curiosity," I crafted an immersive, artistic world that engages customers and strengthens brand recognition. This project highlights how illustrative branding can transform a coffee brand into a story worth sipping.
🚀 Need a bold, one-of-a-kind brand identity? Let’s create something unforgettable!