Splash Crypto 3D Branding & Website
Splash Crypto – Website & 3D Branding
Client: Splash Crypto (2021)
Project Scope: Website Design, Interactive UI/UX, 3D Branding
Overview
Splash Crypto needed a visually engaging and interactive website to introduce their platform, which allows users to talk and trade crypto with friends. The goal was to build excitement and drive early sign-ups for their exclusive Splash Pool Club NFT.
The Solution
I designed a playful, immersive web experience centered around the concept of a crypto pool—a metaphor for pooling assets and trading. The website takes users on a journey as the scene gradually shifts from day to night as they scroll, and featured:
- Five unique scenes illustrating the Splash ecosystem, with 3D emojis, crypto coins, tokens, and NFT references dynamically splashing into the pool.
- Scroll-triggered animations that created a gamified, interactive experience to engage users.
- Vibrant and modern visuals, reinforcing the brand’s fun and community-driven identity.
Additionally, I designed a custom suite of 3D cyrpto-themed emojis to complement the brand’s fun and social-first identity, inspired by Microsoft’s modern 3D emoji rebranding. These expressive visuals helped humanize the brand and enhance user engagement.
Results
Successfully captured the brand’s fun, social-first approach to crypto trading.
Created a highly interactive website that encouraged users to sign up for early access.
Delivered a cohesive 3D brand identity that elevated the brand’s positioning