Distrito 456
As part of the Art Department, I had the opportunity to work on Distrito 456, an interactive social media campaign that captivated audiences through a series of games inspired by Squid Game. Participants engaged in these challenges for a chance to win exclusive access to a highly anticipated event, making the experience both thrilling and immersive.
From the conceptual stage to execution, I was involved in crafting and designing the content, ensuring that every visual and creative element contributed to the tension, excitement, and intrigue that defined the campaign. The project’s success was evident in the overwhelming engagement and interaction across social media, as users eagerly participated and shared their experiences.
Distrito 456 was a bold and dynamic initiative that not only generated massive interest but also demonstrated the power of gamification in digital marketing. It was an exciting challenge that reinforced my ability to merge storytelling with interactive content, creating a truly memorable brand experience.