Stable Soul

Fun fact time – I’m a horse girl at heart. So working on the brand and website for www.stablesoul.org was an absolute DREAM project!

The founder of Stable Soul, is a wonderful human and therapist who offers both online therapy and equine facilitated psychotherapy for neurodivergent adults, women, and people who are navigating trauma, life transitions, or attachment injuries.

In addition to the horse references, we wanted Ashley’s branding to be minimalist and focused on the core concepts in her practice name: Stable + Soul.

Her triangular brank mark includes cross beams that provide internal stability, like those found in the structure of stables. The three beams also represent the three pillars of her practice, as Ashley helps clients reveal, find peace in, and celebrate who they are.

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