The Way Through

Paula is a grief counselor who started The Way Through, Grief Counseling to fill a gap in grief care, informed by lived experience. She wanted her brand and website design to be inspired by both the darkness and light to be found in nature.

We also centered mosaic imagery in Paula’s branding. Mosaics are made up of tiny, often broken pieces that create a beautiful whole, in the way our lives are made up of thousands of tiny experiences, good and bad - and all the rest in between.

The mosaic in the center of Paula’s logo is a lotus flower silhouette, a symbol of the ways that the hardest and best parts of life are intertwined. The half circle containing this lotus mosaic subtly references the feeling of a sunrise or sunset, like the dual beginnings and endings that come with the experience of loss.

Explore more at waythroughgrief.com

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