Caregiving Service Logo

Presenting myPSW + – a compassionate and modern brand identity crafted for a caregiving services app dedicated to empowering personal support workers and families. This thoughtfully designed logo combines approachable typography with a clean, professional icon to symbolize care, trust, and reliability.

Every element, from the soothing color palette to the heart-inspired design, has been carefully chosen to reflect the app's mission of connecting caregivers with those who need them most. myPSW isn’t just a brand—it’s a beacon of support and care in the healthcare industry.