SIMPLY RAFTING.

Download color palette

This is the draft of one of the logos of my Rafting Company.

Before this I drew it on paper and coloured it with pastel colours to get the right shade.

More than 25 years ago,for my Rafting Company.

And it was an instant success.

I create the idea,the brand,the draft.

Let's have a look of the evolution of the logo in 25 years,here:

https://www.pinterest.it/patrickrafting/logo-story-of-patrick-rafting

Today,with my crew,in this case,after the draft,the final design and after several consultations,we develop everything else concerning marketing and communication.

Into my ADV Agency we love consultings,strategies,campaigns,image,analysis,communication.

Into my Adv Agency we do digital,adv,design,events,pr,marketing.

Something about my hands and my head,here:

https://it.pinterest.com/patrickrafting/advs-story-of-patrick

Something about my ADV Agency,here:

https://dribbble.com/patrickcarafa

All about the CEO,here:

www.linktr.ee/patrick.carafa

My AUTOBIODATAPHY,here:

www.flickr.com/people/communitycation

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That's why,I inspire,I'm copied,I'm imited,I'm envied,like here:

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Everything else I do:

www.pinterest.it/patrickrafting/just-patrick

Thousands of real projects,in the most varied sectors,created so far,here:

www.pinterest.it/patrickrafting/advs-story-of-patrick

For our FRANCHISING,contact us at:

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Into marketing and communication I did the web - designer,webmaster,graphic - designer,copy and art,social media manager;for posters,banners,6X3,placards,billboards,watermarks,magazines,wrapping for vehicles,web,social media,brochures,flyers,depliants,catalogues,adv campaigns,marketing plans,designing and developing brands and logos.

I designed all the logos of the business units of my actual Company,about 15,and followed the marketing of them.Same for the businesses of the past.

Today with my Adv Agency,I'm expert of consultings,strategies,campaigns,image,analysis,communication using digital,adv,design,events,pr,marketing.

I love advertisements on TV and in paper,on the web and on social media,collecting them,which I compare myself with.I have taken care of the marketing and communication of furniture stores,furniture franchise chains,rafting centers,extreme events,construction companies,companies,firms,hotels,campings,tourist attractions,sports associations and now of my group.I created the coordinated image of my hotel,my rafting company,my construction company and my group in my marketing and communication agency with the help of my photo agency and adv agency.

In the years I did:

- digitization of customers list from paper support of all my companies;

- creation of the marketing plan for the following years also of all my companies;

- graphics and communication of brochures,business cards,websites also of all my companies;

- management of information and reservations via telephone and e - mail;

- management of relationships with travel agencies and tour operators and any kind of supplier for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- research and management of staff for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- organization of the restaurant,bedrooms,kitchen,galley,reception,bar,parking,for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- external relations with bathing establishments,amusement parks,fairs and events and all people of

for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- management of suppliers,customers,foreign,Italian,Southern Italian personnel for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- preparatory courses on safety,nutrition and hospitality,for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- opening and management of bank current accounts and management of on-line and off-line payments for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

- customer and personal relations management,also in extra-hotel activities for hotels,bar,restaurants,constructions companies,photo agencies,adv agencies,rafting companies,worldwide;

All my business units have been constantly present in digital media for years,as well as in the press and web for reviews,interviews,announcements,offers.

My Adv Agency is able now for Digital/Adv/Design/Events/Pr/Marketing:years and years of communication.Different fields,a lot of satisfactions.I created claims,graphics,logos,brands,websites,banners,billboards,flyers and a lot more.On my social channels,bilions of saves,followers,messages,boards,pins,comments,likes,appreciations,greetings,ideas,suggestions,invitations,impressions.

With my agency we are able for strategic consultancy,corporate image,brand communication,media relations,digital strategy,development,consultancy,communication strategies,strategic consultancy, corporate image,brand communication,media relations,digital strategy,Lead Generation,strategic concepts,graphic concepts,executive development for ADV campaigns,photographic post-production,photographic services,development of strategic plans and communication,press and web campaigns,Guerrilla,co-marketing,corporate and product photoshooting,social media marketing and campaigns,social network management.

Moreover we work and inpsire with digital and Web,Social Media,SEO,SEM,DEM,mobile Apps,E-commerce,blogs,with advertising and print,video,photo,with design and identity brand and packacing,with vvents and organization,Co – marketing,UNCONVENTIONAL,location and catering for events,with PR and Digital PR and Press Office,with Marketing and Brand Agency,Brand Building,Professional Media Content,Brand Strategy,design and communication services for companies,Brand Value,Brand Promotion.

About my career into the world of the sports,I have done championships without any desire in volleyball,snowboarding,rafting and kick - boxing.I have played soccer as a goalkeeper,I have practiced tennis,skateboarding,down - hill,MTB,skyjet,skiing,water skiing,bowling,billiards,sky - diving,surf,bunjee - jumping,motorsports with cars and motorbikes,shooting range with rifle,quad,karting,windsurf,rock - climbing,ziplines/adventure parks,outdoor camps,orienteering,4X4,karate,full - contact,light - contact and muay thay,participated as a competitor and as staff in international events,did extreme trekkings,also by night.Passionate about motorsports,my first motorbike was an enduro/cross one at 14.I have ridden large displacement motorbikes,go-karts and rally cars as well as high-performance series ones,both on the road that off - road using Jeep and Land Rover.I saw constellations in both hemispheres and I have tried most of the extreme sports.I did snowboarding in -28°C and rafting in +40°C.Not only rivers,actually.Enviroment has his own charm.I navigated also lakes,sea and ocean.

After a serious motorcycle accident run over by a sober Italian,I was also a case of Italian medical malpractice with wrong operations and treatments in an Italian hospital,but as soon as possible I got back on the bike.Then I followed rafting and hydrospeed courses,taking exams and earning licenses and I became an extreme athlete with rafting and hydrospeed,improving my kayak skills,following dozens of experts worldwide in watersports for my rafting company that now operates in 90 nations worldwide.Doing then,a rafting guide,a rafting instructor,the trip leader,the hydrospeed guide and an hydrospeed instructor for commercial trips and journeys.

So I started training in the Alps and Appenines,also under the snow,making hundreds of kilometers in the river and in the car,even theoretical studies,etc,etc,etc..For big satisfactions.Then,under a bridge,I did my first exam for the rafting guide license;more than 25 years ago.The first step of my rafting career.In the city of Romeo and Juliet.Immediately after,I runned on the Italian Alps,in a section of the world kayak championships,for the course of one week that I passed,starting in this way,my first summer season as a rafting guide.After 3 years I’ve opened my first rafting center on the Italian Appennines.

My first work has been on a river Class IV/V,immediately big,big rivers since the beginning of my career,immediately with the big ones,in one of the best organization in Europe and on board of the best boats of the world with collegues from all over the world.On one of the ten best rivers in the world for rafting and water acitivities,according also to National Geographic and the best in Europe for Lonely Planet.Courted by several rafting centers here and there,I have always refused to change my choice.

At the moment,apart the European and World Championships,in the world of rafting I have played any role,as well as in construction (or almost in the latter case).I started the two activities (rafting and construction) almost simultaneously more than 20 years ago and still today they are the two main branches of my company flanked today also by communication/marketing and photography,which I was interested in even before in a non-professional way like now.

In my carreer,I did great experiences.

I opened new waterways by rafting and hydrospeed,to test the potential of the place,deciding that it would be possible to accompany adults and also kids,taught and created courses participated and created events,created several rafting centers,organized rafting trips and journeys around the world and created the franchise chain of my rafting company,navigating rivers by experience or by sight for the first time,without ever having seen them before.Visited dozens of places:from lakes to mountains,from the sea to rivers,from hills to cities.Took also the opportunity to shoot thousands of images for my photographic stock,for my photo agency,for web and print.

On several occasions,for rafting,hydrospeed,snowrafting,kayak and outdoors events,I have searched,found and tried a location.Same thing for hotels,restaurants,B&Bs,museums and alternative activities to expand the offer to customers.Into tourism I also searched,found and managed an a 45 rooms hotel,a restaurant and a bar on the sea of the Mediterranean and a camping on Italian Appenines.

During an Italian summer season I was responsible for river guides,a group of about 15/20 guys,females and males,into an a facility on Appenines while my rafting center was open elsewhere organizing adventure trips in 4 continents.

For them,I’ve also searched,found and tested a new waterway never done before with no means,in a village in the mountains,by hydrospeed.To then open a center dedicated only to hydrospeed,also dealing with marketing,management of the structure,communication.So I was also in charge of this structure of the hydrospeed guides,also taking care of the photographic services.At the same time,with the head of the structure,I participated in the creation of an adventure camp with ropes and I was of help in one of their shelters in the high mountains.

So I was also fortunate to be able to participate in part,in the construction of the park,as I could expand my knowledge in terms of climbing.In those months I have also implemented my skills in photography by expanding my personal stock and that of my photographic agency.

In New Zealand,living for six months as a native or with indigenous people,I have improved my skills as a rafting guide and as a rafting company owner driving dozens of new rivers at first sight and making thousands of images for my personal stock and that of my photographic agency.Currently New Zealand are one of the destinations of my adventure trips that I organize on 4 continents with about 90 destinations.I lived with the Kiwis,a common self-reference used by New Zealanders,though it is also used internationally.Its usage is not considered offensive.Traveling the country,I also slept in the hotels,by tent in the forest,in B&B and in backpackers hostels;this last one is one of the worst solution never tried where young guys from all over the world have nothing to do and wander around the countries without goals.

I runned closed rivers,for safety reasons,to the commercial descents,both alone and with technical support from kayakers,coming from other continents,by rafting and by hydrospeed.

Runned waters of Alps,Appennines,mountain ranges here and there;warm and cold water;waves,holes,rapids,eddies,drops,falls,gorgeous,by day and by night,with rain,sun,wind or snow,around 4 seasons.With rafts and sledges,accompanying kids,experts,women,passionate,adults,disabled,companies,associations,brave and scared,swimmers and not,groups,single,lovers,married couples,families,friends,relatives;for fun,for work,for anniversary and celebrations,for surf,for fashion,for adv,for sport,for memories.I did hundreds of briefings of any kind and into any kind of condition.Thousands of customers have by now been able to visit my facilities.

I guided the highest waterfall in the world commercially feasible.Before driving that river I tried the route several times with local instructors given the complex safety procedures that are behind it;unlike all the other rivers,that I have always navigated in first driving on sight.Moreover I visited the hightest waterfall in Europe as well as the largest.

About riverboarding,in about 25 years of river activity I have tested by hydrospeed hundreds of waves,holes,eddys,customers,as well as many rivers,materials,weather conditions,collaborators.

About kayak my first paddle was made by PVC.If it had been made of any other material or alloy,I would have destroyed many of them.Being self-taught,I reach II/III grade without exaggerating.Also for this reason I started with a simple paddle.I also used it to surf the waves of the sea trying both fresh and salt water.It can be used for KAYAK and CANOE,but the first is better.

I drived rafts into column sof 10/12 boats.I guided rafts with oars and paddles,katarafts by oars,tubing,kayaks.I did MTB and downhill,also races.I also used kayaks to surf the waves of the sea trying both fresh and salt water.And used canoes into lakes,katarafts and more inflatables means.I can do surf in the river with rafts and sledges tryng in my career a lot and different of waves.

Briefings and activities also by night as happen often in my jobs with rafting,cars,events and more.Friends,organizations,institutions,work colleagues,schools,entities,associations,sports and tourism operators,families and more and more.But also couples.A lot.

I have participated in river rescue operations,looked for corpses and recovered people in danger both in the activities of my rafting center and in normal life,I have saved friends at the beach and in the pool.organized meetings,business outputs,fairs,conventions,extreme events,being guide,instructor,educator in extreme watersports.There are some rivers where I call all stones by name.

Thanks to my first and unique rafting company where I’ve worked as rafting and hydrospeed guide on Class IV/V river I collaborated from outside in big events.I was also participiant and member of the Staff of the G4 Land Rover Challenge (ex Camel Trophy) and for the Jeep CAMP/Chrysler.In G4 my team,wins the Italian selection of the G4 Land Rover Challenge where one of ours has been the only one among all the participants who will go to England for the world selections.I was in the first edition of the Italian selections of G4 Land Rover Challenge (Ex Camel Trophy),before the selections for the world edition,in Tuscany where I had to do the safety kayaker and then ask me to be a participant with a pleasant result.In the second edition,also in Tuscany,in a private estate of thousands of hectares as in the first edition,I did the safety kayaker as well as in the Chrysler "Jeep Camp" in Croatia (for the European meeting).I did also a photoshooting with 2 kind of cameras using color and B/W.

I did,as a Staff member in team building,experiences with rafting and outdoors,for TOP managers of global multinationals,while my rafting base was closed for the end of the summer season.

Lately,but not lessimportant,over the years I have also accompanied disabled people of all kinds on my rafts,both mental and physical,as well as groups and organizations with various social problems.

Now I'm PRO of rafting and hydrospeed.Each season is different to other and each one is unforgettable in his way.I know all the Italian regions quite well,including the islands,and I've never seen the Val d’Aosta and so much,the Europe.My company is constantly informed on current health events as well as ordinary ones;constantly following the governmental bodies,health and non-health,of all the states in the world in which we operate.

Today my Rafting Company is involved in the Italian summer season,in 9 European stages combining the wind tunnel for simulated parachuting from june to september,9 destinations in the south hemisphere in 4 continents during the winter of the northern hemisphere and 76 nations worldwide during all the year;with 4 different formulas,and more than 150 instructors from all over the world,for rafting/hydrospeed/kayak,mountain guides and outdoor instructors of multiethnic origin;a melting pot of people and experiences.Creating a complex and articulated machine but at the same time agile and ductile.The company includes my Rafting Center,doing School,Travels,Events at 360°.

I started the activities almost simultaneously with constructions more than 20 years ago and still today they are the two main branches of my company flanked today also by communication/marketing and photography,which I was interested in even before in a non-professional way like now.

For my first rafting center,I searched,found and started in bases with the free area for tents,and the area for the BBQ during the day and at night by candlelight.Bathrooms,changing rooms,bar,office and parking,relax area,solarium,gift shop.In about 25 years of river activity I have tested also dozens of rivers,locations here and there,different types of rafts,hydrospeed,kayaks and other means for white water.

In this structure,I decided to combine the activities with the possibility of BBQ for lunch and dinner.The Italians,the worst customers ever,get carried away and harass us with requests so it happened to make grills even in double shift.The quantity and variety of food was considerable as were the drinks;at an affordable price,as in the table service restaurant.By candlelight,on the riverside,all coordinated after the experiences in the family businesses in furniture,objects for the home,and hundreds of proven hotels and restaurants.Bonfire not far away for after dinner as well as for digestive bitters and desserts.Free place fo tents.Hundreds of requests.So my Company created a card with advantages and special events and we offer different kind of “CUDDLES”,combinated with water activities and outdoors,as well as:

- CHEF Nights;

- Hammocking;

- Glamping and candles;

- BBQ with meat or fish;

- Aperitiv and bonfire;

- Beach pocket and moon;

In the years,my Company created a card with advantages not accessible to Under 21s,especially activities as rafting/outdoor and recreational time,offering for the age group 04 - 21 exclusively dedicated didactic/educational/training courses to teach them a lot of stuff.

I organized water activities and team building for companies,groups,associations and more,as well as for the canine teams that deal with rescuing swimmers at sea for Civil Protection:a special days for groups of the Civil Protection used usually for natural calamities and safety of the swimmers of the Italian beaches and teams of rescue using them over the rafts simulating operational scenarios.They had never tried the water and the current of the river so we did different exercises both in the water and on the inflatable boats for rescue of swimmers.The same thing we did in winter with snowrafting.It has allowed me to enrich my knowledge in education as well as allowed me to better train the instructors of my rafting company.

My Rafting Structure,punctually organizes also courses divided into 3 steps for different boats,different hydrospeeds and kayaks,depending on the type of river,the water level,the number of people and the type of customers,with the aim of guiding our means.In Italy and abroad.In the years I trained dozens of guys.BASE/ADVANCED/SAFETY,for different boats,different hydrospeeds and kayaks,depending on the type of river,the water level,the number of people and the type of customers.

I organized a lot of training experience for rafting guides in mine rafting company.Different boats for different kind of education.In my center,we created people who will then be employed in our adventure trips on 4 continents as well as in the summer season in Italy and in the weekends around Europe where we combine rafting and simulated skydiving in the wind tunnel.The photos I took on board were used for web campaigns,social media and print,for mine photo stock and for that of my agency.

For the snowrafting,I did the first test with loyal customers of the rafting center and river guides that I trained at my facility for snowrafting descents.

Anyway me and my company over the years organized dozens of team building events,events,courses with the most different categories,both in the public and in the private sector.

In some rivers,I named all the rapids,also making graphics for the nautical base,the web and information material.In more than 20 years of experience in the river I did safety talks in a lot of places and ways.

Actually,the "Patrick Rafting Company" is specialized,where required,also in the management of activities for groups and companies,events and outdoor activities,as well as in travel,but also in feasibility studies for the implementation of new commercial waterways addressing the different issues that may arise.

During the year we offer courses - guides,rafting descents,big and small events or team building experiences and/or company outings with the help of multi-ethnic staff and different professional training in water sports and in the outdoor.First Aid and Basic Life Support courses (cardiac resuscitation awaiting the arrival of a mobile rescue unit) are also included;as well as those of gradual approach to river kayaking and the supplementary activities reserved for experienced kayakers (specialization in river rescue).

The activities aimed at training are aimed at aspiring sports operators or tour operators who want to enrich their skills.

The guides and instructors of the Rafting Center "Patrick Rafting" are dedicated to different sports.

The proposal includes different educational paths:

* specific training courses for those who wish to become

Rafting Guide,

* specific courses for those wishing to become a Hydrospeed Guide,

* Kayak and Safety Kayaker courses,

* BLS courses,

* First Aid course.

Over the years I have made dozens of improvements in my rafting bases.For the wooden structures that were added to the existing reinforced concrete ones,I acted as a consultant for an architect who managed European funds for mountain tourism.In addition to designing the wooden structures,I managed the redevelopment of at least three other structures in the valley.

More than 20 new rivers in the last 2 years.At least 8 different brands of raft,3 of sledges,10 of kayaks,driven in more than 20 years.From flat water to CLASS V.Runned on Alps,Appennines,mountain ranges here and there;warm and cold water;waves,holes,rapids,eddies,drops,falls,gorgeous,by day and by night,with rain,sun,wind or snow,around 4 seasons.Using paddle,oars or nothing;accompanying kids,experts,women,passionate,adults,disabled,dogs units,schools,companies,associations,police,boy - scouts,brave and scared,swimmers and not,groups,single,lovers,married couples,families,friends,relatives;for fun,for work,for anniversary and celebrations,for fashion,for sport,for memories.Also swimming pools for exibitions.

I have tested hundreds of customers,as well as many rivers,materials,weather conditions,collaborators,and trained several people who then worked in my facilities and in other companies.The experience leads you to learn about construction materials and methods,differentiating the types of sledges,rafts,kayaks,wetsuites of 3 and 5 mm,boleros of 5 mm,lifejackets,fins,helmets,according to the type of river and the surrounding conditions.

The "musts" of the Patrick Rafting Center are,leisure,training,education (free time,training and education).

Among the many curiosities that have occurred in about 25 years,an Italian girl tried to steal the logo and I was copied by many,causing dozens of structures like mine to open which they try in vain to imitate.

Over the time,a lot of strange requests,also explicitly asked to do a rafting descent without other people.I did hundreds of briefings of any kind and into any kind of condition.

A client of the rafting center, who did some graphic work for my facility, I discovered that he was doing it secretly from his employer, getting paid illegally and then opening his own advertising agency. With the latter, at least on two occasions, he used 2 logos and graphics that he made for my activities, for other uses and for other companies, in a nearby city and then realized it.

Never stopped.Travels,journeys,trips,weekends,excursions,explorations,holidays,transfers.Time is precious.

More social and about the Company,here:

www.linktr.ee/patrick.carafa

www.instagram.com/patrick.carafa.social

www.threads.net/@patrick.carafa.social

www.twitter.com/PatrickCarafa

www.twitter.com/CarafaPatrick

www.linkedin.com/in/patrick-carafa

www.pinterest.com/patrickrafting

www.tiktok.com/@patrick.carafa

www.vimeo.com/patrickcarafa

www.vimeo.com/patrickpatrovichluxury