Miller Sports + Entertainment
Miller Sports & Entertainment is an organization that has an undeniable history as being the pioneers of professional sports in Utah. From the acquisition of the Jazz, to hosting the Olympics, and bringing Minor League Baseball to the Beehive State - Their legacy in sport is irrefutable.
In 2024, The Larry H. Miller Company was ready to take the next steps in sharing its story in a way that resonates with both current residents and future fans. While the reverence for the LHM legacy remains deeply ingrained, this marks the beginning something new—one filled with fresh opportunities for excitement, growth, and expansion under The LHM Company umbrella. Welcome to the NEW ERA.
In close collaboration with the executive leadership of Larry H. Miller Co., our team was entrusted with the responsibility of elevating this unique story to position the organization for long-term success.
THIS IS A STORY ABOUT THE MILLERS.
From humble beginnings, the Millers were a family who believed that as they prospered in business, they had an obligation to enrich the lives of those around them. A belief that leads our company to measure success not only by the profits in our accounts, but by the lives we touch. The Millers are a family that co-workers, customers, and communities can count on. A family with an incredible story.
A story worthy of being told.
THIS IS A STORY ABOUT LEGACY.
Legacies are built not bought. They are the result of countless hours of hard work, an immeasurable amount of effort, and immense personal sacrifice. We are the result of a remarkable legacy and we have the privilege to serve alongside our many employees that are in the process of creating their own.
THIS IS A STORY ABOUT ENRICHING LIVES.
Go about doing good until there is too much good in the world. Our forever anthem that has permeated our organization since the beginning.
WHO WE ARE
As a pillar of good, we work tirelessly for the benefit of others. We are the ultimate teammate. Notoriously scrappy, our savvy strategy and unyielding grit never stop. Seeking to empower, we are consistent in our accountability. A beacon of intentionality, we are quick to deflect praise and quick to pave the way for the success of others.
WHAT WE STAND FOR
UNITY
We acknowledge the reputation of our established legacy. Sports and entertainment at their best UNITE a community.
CONNECTION
Our primary focus is on fostering community and nurturing relationships. We exemplify these traits through leadership, a genuine spirit of kindness, and a purpose to "leave it better than we found it."
OWNERSHIP
We adeptly respond to challenges with calculated strategies. We empower our team to take personal ownership of our identity in a world-class environment, all while acknowledging the humble determination that has shaped our journey to this point.
EXPERIENCE
We facilitate the experience that helps to enrich the lives of people in our community. If you're enjoying the mountain view at a Bees game, or being transported to another world in Megaplex-we create core memories for people that will last for generations.
WHAT WE DO
We are makers of place. Eager to see our people live their lives to the fullest, we champion opportunities that connect people to sport and to one another. Possessed by a selfless obsession with excellence, we facilitate experiences and unite people. We build memories and offer the space where families create their own legacies, woven together with the thread of unity.
...Yet, there's MORE.
WE ARE SPORT
Our success in sport is profound. From securing the Jazz in Utah, championing MiLB, hosting the Olympics, launching the Tour of Utah, and creating Miller Motorsports Park, we have a history like no other. Considerate of our fans, yet possessive of a vision and dream for things much grander than can be seen.
We are emphatically SPORT.
WE ARE ENTERTAINMENT
Our devotion to entertainment is unmatched. From restaurants to radio, and movies to merchandise, we have seen just about everything. Never scared of a risk that brings joy to others.
We are emphatically ENTERTAINMENT.
WE ARE MILLER
Our legacy is not possible without the dedication of the Miller family. And none of this is possible without our people. Disciplined in our efforts to enrich the lives around us, we relentlessly pursue the betterment of others. Always mindful of the legacy we leave.
We are emphatically MILLER.
The Miller name is not just an iconic symbol in Utah and Salt Lake City; it’s a powerful brand in its own right. In partnership with the LHM and MS+E teams, we recognized the deep respect and significance this name holds within the state. Our goal was to rebuild and refresh the identity for Miller Sports + Entertainment (MS+E), keeping Larry Miller's signature at the forefront, as it resonates strongly within the community. We understood that the values and principles he championed—and that LHM Co. continues to uphold—should be central to the visual identity. Our aim was to create a system that would not only honor the legacy of MS+E but also position the company as a leader in both the sports and entertainment industries for years to come.
