📸 AI-powered Photo Filter Mobile App - UX Research

Hello everyone 👋

📸 Photic – AI-powered Photo Filter App Redesign

This project focuses on improving the premium filter experience in photo-editing apps by addressing user concerns about filter accessibility and subscription flow. The goal was to increase engagement by making premium features more user-friendly and intuitive.

🔍 Key highlights:

• Benchmark analysis of popular apps like PicsArt, Remini, and VSCO

• User persona and netnography research

• Solution suggestions to improve filter preview accessibility

• New filter page design with enhanced premium engagement flow

Check out the full project to explore the details and see the before & after design changes! 🚀

Thank you for taking the time to review and like! ✨

For the Figma ⤵️

🔗 https://www.figma.com/design/q7BNzbrFLHdDrtd16olEQQ/Photic-UX-Redesign-Case-Study?node-id=1-2&t=7ucQiDu5A9n73mpS-1

For the prototype ⤵️

🔗 https://www.figma.com/proto/q7BNzbrFLHdDrtd16olEQQ/Photic-UX-Redesign-Case-Study?page-id=1%3A2&node-id=58-13456&viewport=125%2C386%2C0.54&t=GPTfjC2dLknLlQol-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=58%3A13456

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