Concord Group- Brand Identity
Concord Group
Concord is bangladesh’s leading real estate & construction conglomerate with over 1200 well known project to their name.
They have undertaken some of the most prestigious and technically chalenging projects in the country and are known for setting standards in their field.
Concord has one aim – to improve the quality of life of the people of bangladesh.
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Logo And Brand Identity: Tareq GFX | Year: 2024 | Brand: Concord Group Bangladesh
LOGO CONCEPT:
The fusion of the letter "C" and a hex nut represents Concord's core businesses in engineering, construction, and manufacturing. The hex nut symbolizes strength, durability, and precision engineering, reflecting Concord's commitment to delivering robust and high-quality solutions. Integrating the home icon into the negative space of the last letter "d" showcases innovative design thinking. The integration of the home icon signifies the company's involvement in real estate development.
This unique combination not only reinforces the company's name but also conveys its core values of innovation, integration, and efficiency. The distinctive combination of elements in the logo ensures its memorability and versatility across various platforms and applications.
COLOR
The choice of blue color conveys trust, professionalism, and reliability, aligning perfectly with Concord's values and ethos. Blue is also associated with stability and integrity, reinforcing Concord's commitment to delivering dependableand high-quality services to its clients.ur text here...