Zentrum, logo design for commercial real estate and workspaces

Logo design for Zentrum, a platform that offers fractionalized ownership of premium commercial real estate and workspaces, developed and managed by a leading real estate company. Their central focus is on luxury real estate investment, flexible workspaces, and cutting-edge real estate development while their portfolio covers central office buildings, premium retail spaces, and high tech industrial properties. Zentrum is the German word for center.

The logo symbol features a Z letter (both in positive and negative space) composed from 2 expanding arrows; with its geometric and centralized design it symbolizes the concept of dividing a whole into fractional parts while the whole structure becomes more than the sum of it's parts.

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Alex Tass, logo designer
Hello! I am Alex, freelance logo & brand identity designer.
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