Planet Wellness Magazine Identity

Challenge

Elevating their existing corporate, government and school health & wellness programs, PlanetWellness.org wanted to bring a new flavour to this already flourishing industry. By adding interactions with experts and being the single source for answers regarding all things wellness, the brand wanted something unique to connect all of their users to each other as well as a way for them to created trusted relationships with health and wellness practitioners.

Solution & Results

Before an incredible responsive website would allow the health and wellness community to connect to their fellows, an in-depth and flushed out brand would need to be employed.

While plannetwellness.org was already established, it’s identity was little more than a stock vector logo with no real thought beyond that. Directing Junior and Senior designers I worked closely with the client to create a unique identity for the new, fresh and updated wellness brand; Planet Wellness Magazine.