B2B Outreach segmentation dashboard

The challenge was to create a dashboard for prospecting that allows users to efficiently segment and filter detailed lead information based on various criteria. A new iteration enables users to get a clear, visual summary of their lead pool and apply targeted segmentation easily, enhancing prospecting efficiency and enabling more informed outreach decisions.

  1. Top-Level Stats: Provides quick insights into the total number of people, companies, and companies hiring, giving users a sense of market size and opportunities.

  2. Filters: Offers various filter options, such as industry, technology, employee count, and location, allowing users to customize the data view and drill down into specific segments.

  3. Top Categories: Displays key data points like top industries, job titles, and keyword stats to help users identify trends and prioritize leads based on interests or demand.

  4. Geographical Insights: Includes a map showing top locations for leads, supporting location-based targeting strategies.

  5. Additional Data Panels: Show cases insights on company size, continents, and other relevant data to refine lead targeting.

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