FASHIONPhilippines at Hong Kong Centrestage Visual Direction
Fashion Philippines’ visuals for CENTRESTAGE Hong Kong center around the concept of Circular Fashion. The key visual element, a woven loop, represents the continuous and sustainable cycle of fashion. This loop symbolizes the interconnected nature of the fashion industry, where resources, creativity, and cultural heritage are continuously recycled and renewed.
Within this woven loop, each circle symbolizes a distinct area of fashion—such as design, production, sustainability, and cultural heritage. The circles are interconnected, emphasizing that every aspect of fashion contributes to a holistic and sustainable industry.
This visual narrative conveys Fashion Philippines' commitment to sustainability, innovation, and cultural heritage, aligning with global trends while showcasing the unique contributions of Filipino fashion to the international stage.