PACKAGING Design for EKOE - LAUNDRY DETERGENT SHEETS
PIXELAIN DESIGN AGENCY
Brand:
EKOE
Product:
Laundry Detergent Sheets
Project Overview:
For EKOE, an eco-conscious brand focused on sustainability, I developed sleek and modern packaging for their innovative laundry detergent sheets. EKOE wanted a design that would visually communicate the product's simplicity, effectiveness, and eco-friendly nature, making it stand out in the increasingly competitive green market.
Design Concept:
The design reflects EKOE’s core values of sustainability and cleanliness. Using a minimalist aesthetic with soft, natural colors and clean lines, I emphasized the purity of the product while making it appealing and easy to identify on the shelf. Each element, from the typography to the layout, reinforces the product’s eco-friendly appeal, resonating with environmentally aware consumers.
Collaborative Process:
From the initial concept to the final design, I worked closely with the client to ensure the packaging not only met functional needs but also elevated the brand’s message. I incorporated sustainable materials and mindful design choices that aligned with EKOE’s mission, ensuring that every detail—from color palette to branding elements—enhanced brand recognition and aligned with their values.
Outcome:
This design helped EKOE establish a strong, recognizable identity in the eco-market, standing out among traditional products with a modern, sustainable edge. The final result is packaging that reflects the simplicity and effectiveness of EKOE's detergent sheets, strengthening their appeal to eco-conscious consumers and reinforcing their commitment to sustainability.
Design isn't just what it looks like; it's how it speaks.
If you’d like to collaborate or have any questions, feel free to reach out to me at [email protected].
Let's create something amazing together!